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Graphic Design: The Visual Dictionary of Graphic Design cover imageGraphic Design: Visual Dictionary 1 spreadGraphic Design: Visual Dictionary 2 spread

The Visual Dictionary of Graphic Design

Gavin Ambrose & Paul Harris


The Visual Dictionary of Graphic Design is a comprehensive guide to the numerous terms used within graphic design and associated disciplines.

Over 250 terms are explained and contextualised, with concise definitions accompanied by illustrations and examples taken from historical and contemporary graphic design. The dictionary covers traditional practice and process terms as well as modern terminology. It also defines a wide variety of practical terms, such as Perfect binding, Deboss and Strikethrough, as well as movements and styles including Surrealism, Psychadelia and Postmodernism.

The Visual Dictionary of Graphic Design is an invaluable reference tool that improves the reader’s understanding of the professional terms applied in the world of graphic design.

Key features

  • A comprehensive guide for graphic design students, as well as aspiring and professional designers.
  • Over 250 terms used in the world of design are fully explained and illustrated.
  • Beautifully presented with many illustrations to provide added inspiration.

Readership: Introductory

  • AVA’s Visual Dictionaries form our foundation reading list. These titles offer clear, comprehensive and visually informative definitions to the key terms in a discipline’s vocabulary.
  • Each title offers a wide overview of the discipline as a whole, its history and contemporary practice. It also provides a useful reference tool throughout higher education.

Gavin Ambrose is a practising graphic designer whose client base includes the arts sector, galleries, publishers and advertising agencies. He has written and designed several books on graphic design, branding and packaging.

Paul Harris studied at the London College of Communication and has gone on to become a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic, including style bible Dazed & Confused.

Gives information students need in a concise, accessible form.

Derek Yates, Camberwell School of Arts, UK

978 2 940373 43 7

$24.95 srp

288 pages
250 colour images
160mm x 120mm
Paperback with flaps

Autumn 2006

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