Graphic Design

The Layout Book

Gavin Ambrose & Paul Harris

The Layout Book provides design students with a comprehensive overview of layout design. It focuses on the fundamental principles that guide layout and describes the context in which these principles were formulated, providing a historical overview from early scribes through to contemporary layout.

The book guides students through key theoretical principles and the practical application of layout. It also demonstrates how knowledge of layout is not only essential in the creation of successful graphic design, but can also influence associated activities as diverse as fashion, engineering and architectural design.

Key features

• Provides students with a detailed understanding of all aspects of layout design.
• Demonstrates how layout design can be transferred to a number of other disciplines.
• Supported by case studies and examples of work from the best of contemporary layout design

Readership: Required Reading Range (Course Reader)

• These reference titles are specifically structured to support the lifetime of an undergraduate degree and provide a detailed exploration of the discipline covered.
• This title is a comprehensive handbook to a key aspect of graphic design. It is an ideal core text that will prove useful at any academic level.

A valuable addition to the expanding group of titles from AVA. Visually stimulating and sexy – the right visual style to grasp the attention of today’s media and visually-oriented students.

Martin Dawber, Liverpool John Moores University

978 2 940373 53 6

$45.00 srp

192 pages
200 colour images
300mm x 220mm
Paperback with flaps

Winter 2007